MERCY – Trailer Graphics
Prove it. Mercy is a pulse-pounding thriller from director Timur Bekmambetov, in which a detective played by Chris Pratt must prove his innocence to an AI embodied by Rebecca Ferguson within ninety minutes…or face immediate execution. With twists and reversals at every turn, the film keeps the audience guessing all the way up the very dramatic conclusion.
The campaign graphics emphasize the ticking clock nature of the film, disappearing like a countdown. With a red high tech sheen and glossy action bent, these graphics lean into the action thriller genre. We also recreated and replaced the countdown and guilty meter graphics that are featured throughout the cut, conforming them with the narrative timeline of the trailer.
